Limited Capacity Deep Dives
Wed • Sep 16 • 11:00am – 12:30pm ET • Room 153
Build an AI-Driven GTM Engine (Step-by-Step)
Most teams use AI for tasks. High-performing teams redesign GTM around it. In this Deep Dive, we’ll walk through how to build an AI-driven GTM engine that powers pipeline generation end-to-end. Learn how to structure workflows for targeting, prioritization, activation, and sales execution using real signals and automation. You’ll map your own system live, defining workflows, decision points, and handoff, and leave with a practical blueprint to improve pipeline, speed to lead, and conversion.
Session Speakers:
Sumner VanderhoofCEO and Co-Founder @ Propensity
Sumner Vanderhoof is the CEO and co-founder of Propensity, an ABM platform focused on contact-level attribution. With more than 15 years of experience leading growth across Fortune 500 companies and startups, Sumner brings deep expertise in technology and RevOps. He has driven Propensity's growth through a focus on cus…
Related Sessions
Be There at UNBOUND 2026
Boston. September 16–18. Three days designed to help you move beyond outdated playbooks. Break beyond the limits that defined yesterday. Be unstoppable.
