Running Loops: A Marketer's Guide to AI-Era Growth
Marketing has changed dramatically as buyers increasingly discover brands through AI-generated answers instead of traditional search. This session introduces Loop Marketing, a growth approach designed for this new environment, where humans and AI work together to shape, adapt, distribute, and improve messaging in real time. You'll learn how to apply the Loop Marketing framework inside HubSpot and leave with a practical understanding of how to launch your first campaign using this model.











