Limited Capacity Academy Labs
Wed • Sep 16 • 11:45am – 1:45pm ET • Westin - Room Alcott
Lab: Launch Smarter Prospecting: Enrich, Sequence, and Scale
Prospecting today requires balancing research, targeting, and fast outreach. You'll learn how to identify and prioritize the right prospects using enriched CRM data, build dynamic sequences to create structured, repeatable outreach workflows, and launch a Prospecting Agent play powered by intent signals to scale smarter prospecting in HubSpot. This session is ideal for sales leaders who want to streamline prospecting workflows, automate outreach, and scale personalized engagement.
Session Speakers:
- Julie Lugten
Senior Academy Professor @ HubSpot
Julie is a senior professor at HubSpot Academy, located in Massachusetts. She worked directly with customers for five years as both a customer support specialist and then a customer onboarding specialist. She is passionate about driving education at scale and aims to empower businesses to provide the best customer expe…

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