Lab: Unifying Your Tech Stack With HubSpot
Integrating your tech stack with HubSpot gives you a unified view of your business—but it starts with asking the right questions. In this lab, you’ll meet fictional company Fern Baby Fern, whose messy stack needs help. You’ll learn a repeatable process for auditing tools and, with a partner, recommend what to integrate, migrate, or rebuild in HubSpot. Leave with an audit template, a proven process, and integration resources you can apply to your own business.
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Session Speakers
Meg Duffy
Principal Professor @ HubSpot
Meg is a Senior Professor at HubSpot Academy, located in Massachusetts. She nerds out on the technical aspects of HubSpot: integrations, customizations, and solution design. When she's not making content, she's running long distances, eating cheese, and petting every good dog in the neighborhood.
Charlène Lardy Vella
Inbound Professor @ HubSpot
Charlène is a passionate professor with a diverse background that led her from the theater stage to writing. After creating and managing her own digital marketing training and consulting company and leading projects at a HubSpot Solution Partner, she has joined the Academy to help each company take its projects to the ...
Laura Vélez
Inbound Professor @ HubSpot
Laura was born and raised in Medellín, Colombia. She’s a people and animal person and loves to help, teach and chat. She’s also passionate about reading and writing, travelling, languages, good food, and discovering new music. She has experience creating, editing, and proofreading content. Before joining HubSpot, she t...
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