Integrating your tech stack with HubSpot gives you a unified view of your business—but it starts with asking the right questions. In this lab, you’ll meet fictional company Fern Baby Fern, whose messy stack needs help. You’ll learn a repeatable process for auditing tools and, with a partner, recommend what to integrate, migrate, or rebuild in HubSpot. Leave with an audit template, a proven process, and integration resources you can apply to your own business.

ENCORE due to popularity! Integrating your tech stack with HubSpot gives you a unified view of your business—but it starts with asking the right questions. In this lab, you’ll meet fictional company Fern Baby Fern, whose messy stack needs help. You’ll learn a repeatable process for auditing tools and, with a partner, recommend what to integrate, migrate, or rebuild in HubSpot. Leave with an audit template, a proven process, and integration resources you can apply to your own business.