Thu • Sep 17 • 10:00am – 10:30am ET

Ashley Faus
Head of Lifecycle Marketing, Portfolio @ Atlassian
Ashley Faus is a marketer, writer, and speaker by day, and a singer, actor, and fitness fiend by night. She’s the author of the book, “Human-Centered Marketing: How to Connect with Audiences in the Age of AI”. Her work has been featured in TIME, Forbes, and The Journal of Brand Strategy, and she's shared insights with audiences at Harvard Business Review, UNBOUND, and MarketingProfs. She works for Atlassian, a collaboration software maker on a mission to unleash the potential of every team. Follow her on LinkedIn, @ashleyfaus.
Speaker Sessions:
- Limited CapacityMeetupJoin Ashley Faus for a conversation with fellow marketing leaders, content strategists, brand builders, and customer experience experts. Connect with speakers and attendees tackling similar challenges, exchange ideas on what’s shaping modern marketing, and build relationships with peers who are rethinking how brands create meaningful customer connections. Come ready to share, learn from one another, and expand your network.
- Innovation Stage
Thu • Sep 17 • 11:45am – 12:15pm ET
Fix the Gaps Between Marketing, Sales, and Service
Great campaigns don’t fail because of bad ideas, they fail because teams aren’t aligned. In this session, Ashley Faus shares how to connect marketing, sales, and service around shared goals, messaging, and data. You’ll learn how to identify where misalignment is slowing growth, improve handoffs between teams, and create a more connected customer experience that drives better results.
Previous Sessions:
Human-Centered Marketing in the Age of AI
In the age of AI, trust is the one thing you can't outsource or automate. As we think about how to adapt the journey, workflows, and metrics in the age of AI, we need to remember that it's still about connecting with the humans behind the screen. Explore 3 key frameworks to help build trust to win the hearts, minds, and wallets of our audience.





