All Sessions
Innovation Stage

Fri  •  Sep 18  •  1:45pm – 2:15pm ET  •  Innovation Stage

Debate: UNpopular Marketing Opinions

The marketing industry has no shortage of opinions. Most are polished, safe, and forgettable. This is not that. Jayde Powell and Annie-Mai Hodge co-moderate a rapid-fire debate where panelists with genuinely different perspectives argue the most contentious marketing opinions of the moment. When the debate stalls, they phone a friend in the audience pulling practitioners in live. The audience votes and pushes back throughout. Every position has to hold up under pressure. You will leave with a sharper point of view because this session is designed to make you pick a side.

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Boston. September 16–18. Three days designed to help you move beyond outdated playbooks. Break beyond the limits that defined yesterday. Be unstoppable.
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