Matthew Alex Ruxton

Manager, HubSpot CRM @ Ignite Reading

Matthew Ruxton is manager of HubSpot CRM at Ignite Reading, where he leads data architecture, automation, and custom development across teams. A seasoned HubSpot expert, he’s known for turning complex systems into intuitive solutions that drive growth and alignment. With a background in customer success and support, Matthew builds with empathy, ensuring systems work in the real world. A Disney Parks enthusiast, he brings a touch of storytelling magic to CRM, proving that even data hygiene can spark joy—and maybe a smile.

Speaker Sessions:

Admins Unfiltered: From Workaround to Breakthrough
Real stories from HubSpot admins who used AI to solve the hard stuff and level up their impact.The most innovative admins are using AI to solve problems creatively, lift the operational weight off their teams, and step into the kind of strategic work that actually moves the business. In this session, three HubSpot admins share their unfiltered stories: what they built, how AI helped them get there, and what opened up for them once the hard work paid off.
Matthew Alex Ruxton

Previous Sessions:

Segmentation Magic: Data Hub and Marketing Hub Unite
Transform your segmentation strategy with Marketing Hub's new capabilities and Data Hub's unified data power. Learn how to create sophisticated segments using combined, enhanced data from across your tech stack, enabling hyper-targeted campaigns that drive real results. Perfect for marketing and operations leaders ready to elevate their segmentation strategy!
Steven Weingarth, Matthew Alex Ruxton, Cara Jankowski, Andres Bustos

Be There at UNBOUND 2026

Boston. September 16–18. Three days designed to help you move beyond outdated playbooks. Break beyond the limits that defined yesterday. Be unstoppable.