Jocelyn Horn is a Principal Product Marketing Manager at HubSpot, where she leads the marketing strategy and vision for HubSpot’s Smart CRM. With a diverse range of experience spanning event marketing, campaign management, and product marketing roles, Jocelyn has an undeniable passion for customer storytelling and an unwavering obsession towards understanding audience needs. When not thinking about marketing, Jocelyn can be found in Atlanta, Georgia, tending to her patio garden, reading, binging podcasts on foot, and enjoying the company of her fourteen year old muted calico cat, Callie Mae.