Inspired by the Sell Better Daily Sales Show, this session brings the show live to INBOUND! Cold outreach is not just about email volume or call quantity—it's delivering the right message through the right channels at the right time. Our panel of sales experts will break down how they've mastered multi-channel prospecting to maximize response rates and close deals. Learn to tailor outreach across email, phone, and LinkedIn, use personalization, and build effective follow-up cadences. We'll share proven sequences, common mistakes to avoid, and how to leverage automation without sounding robotic!