Wed • Sep 16 • 11:00am – 11:30am ET
OpenAI on OpenAI: How Our Marketing Team Uses ChatGPT Work
Marketing teams need more customer insight, campaign content, and creative options without adding handoffs. See how OpenAI's marketing team uses ChatGPT Work to explore customer perspectives, create email drafts, and turn briefs into visuals and product experiences. For marketing leaders and campaign managers, this session shows the inputs, prompts, and review steps behind each workflow, with practical ways to adapt these patterns to HubSpot campaigns and inbound marketing.




