Announcements
May 16, 2023UNBOUND Blog
Announcements
April 6, 2026INBOUND is Now UNBOUND: Why We’re Evolving the Event
After fifteen years, HubSpot’s INBOUND event is becoming: UNBOUND.
That naturally raises a question. Why change the name at all? Fifteen years is a long time. The world didn't stand still and neither did we.
Over the past several years, we've heard two consistent reactions from the practitioners, marketers, and growth leaders who have made INBOUND what it is. First: deep appreciation for what INBOUND established. Second: recognition that the world it was created for has changed across teams, across technology, and across the customer journey. And so has HubSpot.
This evolution is our response to that reality. INBOUND is becoming UNBOUND because growth no longer fits within a single framework or function. Today, it covers marketing, sales, service, and operations across the full customer journey in an AI-driven environment. UNBOUND reflects that expanded reality and the mindset required to lead through it.
INBOUND laid the foundation. UNBOUND embraces what growth has become.
Currently showing 173 posts.
- The INBOUND 2023 Main Stage lineup is officially here! We are thrilled to welcome industry-spanning icons, marketing & sales leaders, wellness experts, and acclaimed authors to INBOUND’s biggest stage. From our global community of attendees and partners to our inspiring speakers, INBOUND 2023 will focus on human connection to drive transformative growth, meaningful conversations, and actionable insights.
Announcements
June 13, 2023It's Here: The Full INBOUND Agenda
It’s time to get planning — our full agenda launch is here! This year’s content focus is on the power of customer connection and we’re excited to unveil all of the sessions attendees will have access to at INBOUND this September, 6-8.Marketing
July 27, 2023Top Email Marketing Tips from Demand Gen Expert, Jay Schwedelson
Marketing teams and leaders know that email is an essential communication channel for increasing brand loyalty and engaging more deeply with customers. But, it can also drive some serious revenue, with an average ROI of $36 for every $1 spent. How can you make the most of your email strategy? Demand generation expert, Jay Schwedelson, (CEO and Founder, Outcome Media/SubjectLine.com/GURU Events) shares some top email trends and what marketers should be incorporating into their strategy. Read on for more tips and tricks from Jay’s 2022 INBOUND session “Email Marketing Tips: Do This, Not That” and don’t forget to register to catch Jay at INBOUND23!Work Life Balance
May 22, 20235 AI Tools to Support Mental Health at Work
Demanding schedules, tight deadlines, limited bandwidth … those factors coupled with remote working environments can create a perfect storm of workplace stress, directly impacting mental health. As advancements in AI technology continue, we can expect more tools and platforms that will help optimize productivity while taking care of our mental health. Here are five areas where AI can help support your mental health at workMarketing
March 27, 2023The Art of Storytelling: Chimamanda Ngozi Adichie's Inspiring Writing Principles
INBOUND alum Chimamanda Ngozi Adichie is one of the most influential and celebrated authors of our time. Her work has been recognized for its ability to tackle complex issues with clarity and nuance, and her stories have inspired countless readers around the world.Session Recaps
June 26, 20233 Lessons in Leadership from Brian Halligan
A self-proclaimed “Learn-it-All,” devoted Dead Head, and co-founder and executive chairperson of HubSpot, Brian Halligan wears many hats. From building HubSpot, he’s learned plenty of leadership lessons — from challenging business norms to creating a culture of happy HubSpot employees, here are some key takeaways for business owners and entrepreneurs on how to succeed.Session Recaps
January 30, 2023Barack Obama on Solving Problems and Building Culture
Shortly after his administration began, President Barack Obama noticed a pattern. "In the situation room, you have people sitting around the table, all the big cheeses—the Joint Chiefs of Staff, and the Secretary of State and Defense," President Obama told Brian Halligan at INBOUND 2022, in a conversation on community and leadership.Session Recaps
April 21, 2023Dr. Jane Goodall: Rebuilding Our Collective Future
When Dr. Jane Goodall, world-renowned ethologist and activist, talks about sustainability and how to build a better future, we listen. A global icon and advocate for the natural world, Dr. Goodall shares insights and inspiration into actions we must take in order to revitalize the world for the next generation. With nearly 10 million hectares of forests being lost each year there is still much work to be done. Here are four key points from her session at INBOUND 2022.Session Recaps
April 21, 2023Emma Grede: The Multihyphenate Powerhouse Disrupting Business Norms
Emma Grede is a veritable multihyphenate. She’s co-founder and CEO of Good American, founding partner of SKIMS, chairperson of the 15 Percent Pledge, and the first Black woman shark on Shark Tank.Attendee Resources
August 4, 2026Bean Town Picks: UNBOUND Speakers Share Where to Eat, Explore, and Recharge
UNBOUND 2026 is heading back home to one of the most historically rich, architecturally gorgeous, and enthusiastically food-centric cities in the country. While the sessions, speaker lineup, and networking moments are reason enough to stamp your ticket to Boston, there's a whole city waiting just outside the MCEC’s doors.Announcements
July 28, 2026Treat Yo Self: Aziz Ansari to Headline UNBOUND Presents, Plus Kyle Cooke Joins the Party
You've spent the day talking AI, growth, and the future of business. Thursday night, it's time to laugh about being human again. That's where Aziz Ansari comes in. The Emmy Award-winning comedian, actor, writer, and director is taking the Main Stage at UNBOUND Presents for one night only. Plus, entrepreneur Kyle Cooke is bringing the beats with a live DJ set, and we've added even more Main Stage speakers to the UNBOUND lineup.Announcements
July 21, 2026How to Build Your UNBOUND Schedule in Minutes
Your UNBOUND schedule should be built around you. With three days and 200+ sessions, it may seem like there are a lot of decisions standing between you and your ideal schedule. This year, there's a better option: the UNBOUND 2026 Agenda Builder is here to do most of that work for you. It pulls in what we already know about you from your registration, builds a full three-day schedule around your role and goals, and gives you the tools to refine it from there. For registered attendees, it's available now. Here's how it works.
Your Growth Moment is Here
Boston is calling. Join fellow change-makers for three high-impact days of powerful insights and real connections. Leave with proven tactics and strategies that drive results.




